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Product Idea Submission
Project: Presenter/submitter: WHAT is the idea? Product and use(s)(briefly) What advantage does the proposed product have versus what the customer now uses? WHY should we look into this opportunity? The market for the product (sizes & trends): The competitive situation (major competitors and products): Why should we go into this product - what are the compelling reasons for a Go decision? HOW may we handle this project? Development issues: how to develop the product; major barriers and how to overcome them. Manufacturing issues: how to produce the product; barriers and how to overcome them. Plan: If the decision was Go, what are the next steps in the project and who might do them? Step Who WHO is the likely project leader? |
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